Evans, M.R. and H. Malone. 1992. People and plants: A case study in the hotel industry.  In: D. Relf (ed.). The role of horticulture in human well-being and social development: A national symposium. Timber Press, Portland, Ore.
This case study explores the impact of formal gardens and landscaping in one of the leading convention hotels in the U.S. In this hotel, two large formal gardens have been a major contributing factor in generating additional room revenue and producing an adequate return on the horticulture investment, as well as covering annual plant maintenance costs. The gardens have been a differentiating product attribute and allowed this hotel to enjoy one of the highest room occupancy rates in the country.